Course curriculum
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1
Introduction to Sales
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2
Inbound Sales
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3
Outbound Sales
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4
SPIN Selling / Meetings
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5
Summary & Other Tactics
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Intro to Sales and Inbound vs Outbound -
Sample Inbound The Fletcher Method Fletcher Method Link Avatar, Million Dollar Message, Product Ladder, Lead Magnet Homework: Craft Your Messaging Landing Page Design Landing Page Resources Email Marketing Email Marketing Resources Homework: Build Your Landing Page and Email Sequence Homework: Submit Your Inbound Marketing Materials Facebook Ads Setting Up Facebook Ads -
Intro to Outbound Sales Outbound Sales Process Homework: Set Up Your Outbound Sales Strategy -
Introduction to SPIN Selling SPIN Selling Resources Write out your SPIN Questions Homework: Establish Your Sales Pitch / Strategy -
Summary & Other Growth Tactics Summary & Other Tactics
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